It was an evening of Eid glamour at Estee Lauder Tangs@Tang Plaza on May 30. The brand hosted a special Ramadan event for readers of Her World, Female and Singapore Women’s Weekly where they were introduced to its best-selling products, Advanced Night Repair Synchronized Recovery Complex II and Double Wear Stay-in-Place Makeup.
Muslim readers broke fast with a refreshing spread of food and drinks, after which they waited excitedly in anticipation to meet the special guests: hijab business owner Adlina Anis, entrepreneur Hanan S Helme Al-Johary, and Estee Lauder chief makeup artist Jerome Chan.
Adlina and Hanan, who were dressed in their “Glam Raya” best, shared why they think Estee Lauder products are perfect for keeping one’s skin in great condition during Ramadan, and how to create a long-lasting look for the festivities. Jerome demonstrated the makeup look on Hanan, and dished out useful tips and tricks for a flawless finish. He also shared the importance of having a proper skincare routine, which can be boosted by using the Advanced Night Repair serum for deep hydration and radiance.
The event continued with an exclusive shopping experience, where readers shopped for their favourite Estee Lauder products. They also received a complimentary three-piece gift set and vanity mirror worth $94 with every purchase of Advanced Night Repair. Those who bought Double Wear Stay-in-Place Makeup received a free Double Wear Pump and vanity mirror worth $30. Everyone also walked away with goodie bags filled with Estee Lauder products.